Cleveland Auto Show · I-X Center
ClevelandAuto Show contentfor exhibitors.
Ten days in an open, single-level hall is close to ideal shooting conditions, and the local car culture programming gives an aftermarket brand or builder a real reason to be there. Cross X Agency travels to the I-X Center to cover custom displays, accessory brands, and motorsports exhibits, and to turn a regional show into content that works nationally.
- Show dates
- February 26 to March 7, 2027
- Venue
- I-X Center, Cleveland
- Crew
- Travels from Las Vegas
- Delivery
- Google Drive you own
Automotive workalready on the floor.
Prior Cross X Agency automotive and convention production in Las Vegas. We travel for this show and do not claim previous coverage of it.
Exhibitor build reel, SEMA Show 
Vertical booth interview cut 
Floor coverage, NACS Show 
Reveal moment, Las Vegas event floor
What to captureat the I-X Center.
An open hall and a long run mean you can actually shoot properly here, which is rarer than it sounds. The plan uses that: controlled coverage first, then everything the crowd gives you.
Custom and street scene builds
Local builds and custom displays covered with consistent framing, so the whole section produces a usable set rather than a few lucky frames.
Accessory and product displays
Wheels, audio, lighting, protection, and service displays filmed close enough that a viewer can judge the finish.
Motorsports and classic coverage
Race cars, classics, and specialty vehicles filmed as the backdrop your brand appears against all year, not just during the show.
Builder and shop interviews
The people who did the work explaining it in their own words, filmed at the display with clean audio.
Ride and drive from the floor
Ride and drive activity covered where organizer access permits, adding motion to a display-heavy edit.
A ten day release rhythm
Cuts delivered through the run so your feed stays live across both weekends instead of peaking on day one.
Before, during,and after the show.
The advantage of a long regional run is that the crew does not need to be there for all of it. We recommend a concentrated block that captures everything, then spread the release across the full ten days.
Before
Block and display list agreed
What is on display, your position in the hall, move-in access for clean coverage, and the interview list.
During
A concentrated shooting block
Clean coverage before doors, crowd and interviews during peak hours, usually across three days rather than ten.
After
Released across the run
Finished cuts scheduled through the remaining show days, then the full library delivered to a Google Drive under your account.
Three ways tocover the show.
Same three coverage packages as our Las Vegas shows. Travel and lodging for the crew are quoted separately so the coverage scope stays readable.
The Reveal Kit
Show-ready content built to last.
- 7 SEO-optimized product videos
- 20 edited photos
- 1 Show Recap Video
- Captions and description outlined
- First deliverable within 72 hours
Influencer Kit
One show, three months of influencer content.
- Everything in The Reveal Kit
- 40 short-form influencer-style videos
- Build highlights, interviews, comparisons
- Ready-made posting calendar
- First deliverable within 48 hours
The Convention Takeover
Content domination, built to drive results.
- Everything in the Influencer Kit
- Increased video deliverables based on the company's goal
- Full raw footage library, yours to keep
- Dedicated 2 editors and senior videographer
- First deliverable within 24 hours
Any package can add creator talent. We book niche creators and presenters directly for show week, like automotive creators Caden Underwood, whose client reels have reached up to 4.9M views, and Angelica Gavia (@bk2.dory). They can walk your booth, demo your products, and appear on camera in your place if you or your team are not available or would rather stay off camera, and your products show up in their feeds while the show is still open.
Before you book.
Who is this coverage built for?
Aftermarket and accessory brands, custom and restoration builders, wrap, tint, and detail studios, parts and equipment vendors, and brands running an activation on the floor. We produce content for exhibitors and displays. We do not take dealership work.
You are based in Las Vegas. How does travel work?
Travel and lodging for the crew are quoted as a separate line in the proposal, so the coverage scope and the travel cost stay readable. Once the dates are booked we hold them, plan the shoot remotely with your team, and arrive ahead of load-in.
How fast do we get content during the show?
Every package includes a first deliverable within 24 to 72 hours, so content posts while the show is still open. The full library follows after the show.
Who owns the finished files?
You do. Finished videos and edited photos are delivered to a Google Drive under your account with no watermarks. The Convention Takeover also includes the full raw footage library.
Plan Clevelandcoverage early.
Send your position in the hall, what you are displaying, and your move-in day. We will come back with a concentrated shooting block, a release plan across the ten days, and a travel line.