Med Spas
Marketing for Med Spas
Prospects compare treatments, providers, reviews, and availability before they book. A slow response or unclear next step turns interest into an abandoned consult.
Cross X connects treatment pages, local visibility, lead response, booking, follow-up, and rebooking around that path.
- Discover
Local visibility and useful content
- Consider
Proof, pages, and a clear next step
- Respond
Lead capture and follow-up
- Measure
Attribution and the next priority
Built around how the customer decides.
The core system stays connected. The message, proof, handoffs, and follow-up change with the business model.
Aesthetic Clinics
Botox, fillers, laser, micro-needling. Reach clients ready to book real treatments, not just consults.
Wellness Practices
IV therapy, hormone clinics, weight loss. Build a recurring client base that comes back on its own.
Multi-Provider Spas
Scale marketing across providers and locations without losing brand consistency.
The work behind the customer journey.
Social Media Ads
Instagram and Facebook ads that show real work and bring in people ready to book.
- Before/after creative production
- Lookalike audience targeting
- Retargeting past visitors
- Booking link integrations
SEO & Local Search
Show up when people search 'Botox near me,' 'med spa [city],' and every treatment you offer.
- Treatment-specific landing pages
- Google Business optimization
- GEO pages for service areas
- Shows up in AI answers (ChatGPT, Google AI)
Med Spa Website Design
Clean, trust-building websites that turn visitors into booked appointments.
- Treatment galleries
- Online booking integration
- Provider bios & credentials
- Mobile-first responsive design
CRM & Consultation Follow-Up
Consultation requests answered, owned, and followed up without the front desk holding it together.
- After-hours acknowledgement
- Front-desk alerts scoped to real action
- Booking handoff where supported
- No-show and rebooking workflow
Email & SMS Marketing
Keep clients coming back with automated follow-ups, promos, and rebooking sequences.
- Post-treatment follow-ups
- Birthday & VIP offers
- New treatment announcements
- Reactivation campaigns
Content Production
Treatment demos, provider intros, before/after b-roll, and short-form video shot on a batch day so the clinic keeps a full library.
- Provider and treatment video
- Before/after b-roll (with consent)
- Photography for site and social
- Batch shoot, monthly output
The accounts stay with you.
Core accounts and assets are created in, or transferred to, the client's ownership. Access, responsibilities, and the handoff are documented before launch.
Your access
You retain access to the accounts used for the work.
Clear handoff
Owners, approvals, and next actions are documented.
Portable system
The completed foundation can be handed back ready to run.
Keep the path from inquiry to rebooking connected.
Consult requests arrive after hours, follow-up stalls, and completed treatments never trigger the next visit. The Lead Leak Fix connects response, booking, reminders, and rebooking around the practice's approved workflow.
- New inquiry response and routing
- Booking reminders and approved follow-up
- Treatment pages with clear next steps
- Source and booking attribution in one view
$7,500 installation. Live in 30 days or $3,750 back.
After the install, either run it yourself on Cross X OS at $497 per month, or have Cross X Agency operate the growth system for $8,000 per month. Full breakdown on the Lead Leak Fix page. Ongoing management is available after launch.
Common questions.
Start with the customer journey.
The Revenue Leak Score shows where attention, response, follow-up, or attribution is breaking first.
Areas we serve