Cross X Agency Las Vegas content and marketing studio logo
    Main content
    Marketing systems

    Marketing, web, and content services under one roof.

    Cross X Agency builds the customer journey, connects the handoffs, and operates the channels that keep it moving.

    Get Revenue Leak ScoreSee the Process
    Cross X Agency marketing system dashboard view showing website, CRM, and channel activity.
    One connected system
    Website
    CRM
    Acquisition
    Reporting
    Where it breaks

    Most marketing problems happen between the tools.

    1. Discovery

      Search, content, or paid media brings attention, but the next step is unclear.

    2. Follow-up

      Calls, forms, and messages arrive, then response depends on someone remembering.

    3. Attribution

      Activity is visible. The customer path and revenue source are not.

    4. The work gets stronger when those handoffs share one operating plan.
    The connected system

    Four parts. One customer journey.

    Website and capture

    The pages people land on, the offers they respond to, and the forms and calls that start the conversation.

    Web design

    CRM and response

    One place for leads, pipelines, automated follow-up, and the handoff to the person who closes.

    CRM and automation

    Acquisition and content

    Search, production, and social feeding the top of the journey with work that fits the brand.

    SEOProductionContent Drop

    Reporting and decisions

    Weekly review of the customer path, channel activity, and the next constraint worth solving.

    Ways to work together

    Three primary ways Cross X Agency works.

    The system install, the production engine, and event coverage. Everything else in the capabilities section supports one of these three.

    System install

    The Lead Leak Fix

    Diagnose and install the connected marketing system on Cross X OS. Website and conversion pages, CRM, speed-to-lead, automated follow-up, attribution and tracking, and the acquisition channels that feed it. Cross X Agency can build it for your team to operate, or build it and operate it with you.

    See the Lead Leak Fix
    • Conversion-focused website and landing pages
    • CRM install with pipelines and automations
    • Speed-to-lead and follow-up sequences
    • Attribution and reporting connected end to end
    • SEO and paid media wired in where appropriate
    Production engine

    The Content Drop

    One batch shoot day, 35+ short-form videos delivered ready to publish. Client keeps everything. Available as a one-time Drop or a revolving/recurring Drop.

    See the Content Drop
    • 35+ short-form videos from one shoot day
    • Owner-led hooks, proof, and offer content
    • Cut for Reels, TikTok, YouTube Shorts, site
    • You own the footage and the edits
    • Revolving Drops keep the pipeline stocked
    Event & activation

    Event & Convention Drop

    Booth, activation, and on-site event production. Same-day and fast-turn content delivery where the show timeline requires it.

    See Event & Convention
    • On-site video and photo crews at your show
    • Booth activations and brand-owned coverage
    • Same-day cut-downs where the schedule needs it
    • Recap edits and long-form for post-show use
    Capabilities inside the system

    The disciplines that build the system.

    These are the working parts. They get scoped inside a Lead Leak Fix or added as a standalone engagement when the rest of the system is already in place.

    Cross X OS

    The software the system runs on: CRM, unified calls and texts, pipelines, routing, follow-up automation, AI lead response, booking, and attribution.

    Learn more

    Web Design & Conversion

    Websites and landing pages built to route the right visitor to the right next step, wired to the CRM.

    Learn more

    SEO & Local Search

    Technical foundation, on-page work, and local visibility for the queries that actually turn into customers.

    Learn more

    CRM & Automation

    Pipelines, speed-to-lead, nurture, and reporting so leads stop leaking between the tools.

    Learn more

    Paid Media

    Google and Meta run as one program, tracked end to end, with the accounts staying in your name.

    Learn more

    Google Ads Management

    Search campaigns pointed at the people already looking for what you sell, tuned every week.

    Learn more

    Meta Ads Management

    Facebook and Instagram creative testing, audience development, and retargeting that feeds the pipeline.

    Learn more

    Social Media Management

    Recurring planning, publishing cadence, and community coordination on top of the content produced.

    Learn more

    Video & Photo Production

    A la carte crews for brand video, product, campaigns, and event coverage outside the Drop format.

    Learn more
    Content Drop vs Social Media Management

    Two different jobs. Often paired.

    The Content Drop

    The production engine.

    Batch short-form production. One shoot day, 35+ videos, and you own everything. Run one Drop or keep the content library fresh with revolving Drops.

    See the Content Drop
    Social Media Management

    Planning, cadence, and coordination.

    Ongoing planning, publishing cadence, captions, and community coordination on top of the content produced. Works best when a Drop feeds it, but can run against existing footage too.

    See Social Media
    What stays true

    Clear ownership. Visible work. One accountable team.

    Client-owned foundation

    Your site, accounts, customer data, and final assets stay in your name.

    Shared reporting

    The team reviews the same customer path, channel activity, and next priorities.

    Flexible operation

    Start with an install, continue month to month, or take the system in house.

    How it moves

    Diagnose. Install. Operate.

    See the full process

    1. Diagnose

      Find the first break in the customer journey and define the scope.

    2. Install

      Build, connect, test, and hand off the foundation.

    3. Operate

      Run the agreed channels, review the data, and improve the next constraint.

    Common questions

    Practical answers.

    Managed marketing work is month to month with 30 days notice. Fixed-scope builds like a website or a CRM install are handled as one-time projects. There are no multi-year commitments.

    Operational fixes inside the CRM, follow-up, and site can move quickly once installed. Channel timelines are different. SEO compounds over months. Paid and content performance depends on the offer, market, and budget. The team will separate what is fast from what is longer term at the start.

    Not always. The audit reviews whether the current site can support tracking, conversion, and integration. A rebuild is recommended only when the existing site is the constraint.

    Yes. The team can integrate with an internal marketer, an existing CRM, or an outside vendor when the ownership, access, and handoffs are clear. That is defined during the diagnose phase.

    Automotive, med spas, home services, health and wellness, ecommerce, and other service businesses. The system stays the same. The channels and content adapt to the market.

    Find the first gap worth fixing.

    The Revenue Leak Score takes about 60 seconds and gives you a clear place to start.

    Get Revenue Leak ScoreContact the Team