Health & Wellness
Marketing for Health & Wellness
People need to understand the service, trust the provider, and see a clear next step before they book, join, or return.
Cross X Agency connects local visibility, useful content, booking, follow-up, and retention around that decision.
- Discover
Local visibility and useful content
- Consider
Proof, pages, and a clear next step
- Respond
Lead capture and follow-up
- Measure
Attribution and the next priority
Built around how the customer decides.
The core system stays connected. The message, proof, handoffs, and follow-up change with the business model.
Gyms & Studios
CrossFit, yoga, Pilates, martial arts. Fill classes and sell memberships.
Practitioners
Chiropractors, PT, acupuncture, functional medicine. Book more of the right patients.
Wellness Brands
Supplements, coaching, retreats. Build an audience that buys.
The work behind the customer journey.
Social Media Ads
Meta ads that target your ideal client, by interest, location, and behavior.
- Free trial & class promo campaigns
- Membership offer funnels
- Retargeting past visitors
- Lookalike audience expansion
Local SEO
Show up when people search 'gym near me,' 'chiropractor [city],' and every service you offer.
- Google Business optimization
- Service-specific landing pages
- Review generation automation
- Shows up in AI answers (ChatGPT, Google AI)
Website Design
Clean, fast websites that build trust and get people to book or sign up.
- Class schedule integration
- Online booking / trial signup
- Trainer & provider profiles
- Mobile-first responsive design
Social Media Marketing
Build community and drive memberships with strategic content across Instagram, Facebook, and TikTok.
- Content strategy & calendar
- Before/after showcases
- Community engagement
- Paid social campaigns
CRM & Lead Follow-Up
Inquiry capture, missed-call response, reminders, and no-show follow-up with a named owner on every request.
- New inquiry capture and routing
- Consultation and intake handoff
- Appointment reminders and no-show follow-up
- Source tracking through to booked visits
The accounts stay with you.
Core accounts and assets are created in, or transferred to, the client's ownership. Access, responsibilities, and the handoff are documented before launch.
Your access
You retain access to the accounts used for the work.
Clear handoff
Owners, approvals, and next actions are documented.
Portable system
The completed foundation can be handed back ready to run.
Common questions.
Start with the customer journey.
The Revenue Leak Score shows where attention, response, follow-up, or attribution is breaking first.