JCK Las Vegas · Venetian Expo
JCK Las Vegasjewelry videoproduction.
Cross X Agency is a Las Vegas crew available for JCK 2027, June 4 to 7 at Venetian Expo. Jewelry is a lighting and reflection problem before it is a camera problem. We shoot close, control what the metal and stone are reflecting, and work inside whatever handling and security rules your team and the show require.
- Dates
- June 4 to 7, 2027
- Venue
- Venetian Expo
- Focus
- Macro, detail, designer story
- Delivery
- Google Drive you own
Detail and interviewwork in Las Vegas.
Prior Cross X Agency convention and event production in Las Vegas. We are available for this show and do not claim previous coverage of it.
Booth interview, Las Vegas Convention Center 
Vertical booth interview cut 
Reveal moment, Las Vegas event floor 
Floor coverage, NACS Show
What to captureat this show.
A buyer decides on a piece from inches away. The coverage has to hold up at that distance, which means the detail work is the shoot, not the b-roll around it.
Macro that holds the stone
Close work on setting, cut, finish, and clasp, shot with the depth and focus discipline that keeps a stone reading as a stone instead of a white blur.
Reflection under control
Polished metal mirrors the entire hall. Lighting, flags, and shooting angle are set so the piece shows its shape rather than the aisle lights and the crew.
The piece in motion and on the body
Movement and on-hand or on-neck coverage where your team allows it, because scale and drape are what a buyer cannot judge from a still.
Designer and buyer interviews
The maker explaining material, provenance, and the collection idea, in short answers framed for cutdowns rather than one long video.
Handling and permission agreed first
Who touches inventory, where it moves, who is present, and what can be photographed are settled in writing before the shoot. Anything requiring show or security approval is confirmed by your team.
How the days run.
High value inventory does not travel to a convenient corner. We work at or beside the case on your schedule, with the security and handling plan agreed before we arrive.
Before
Agree the pieces and the rules
Priority pieces, collections, interview list, handling protocol, and any show or insurer requirements are confirmed with your team before the shoot.
On site
Detail blocks and interviews
Macro and motion blocks run at your booth in agreed windows, interviews happen between buyer appointments, and booth coverage fills the rest.
Delivery
Sorted by collection
Cuts and edited stills land in a Google Drive under your account, organized by collection and day, on the turnaround your package sets.
Three ways tocover the show.
The same three packages we run at every Las Vegas show, quoted as one-time production rather than a retainer.
The Reveal Kit
Show-ready content built to last.
- 7 SEO-optimized product videos
- 20 edited photos
- 1 Show Recap Video
- Captions and description outlined
- First deliverable within 72 hours
Influencer Kit
One show, three months of influencer content.
- Everything in The Reveal Kit
- 40 short-form influencer-style videos
- Build highlights, interviews, comparisons
- Ready-made posting calendar
- First deliverable within 48 hours
The Convention Takeover
Content domination, built to drive results.
- Everything in the Influencer Kit
- Increased video deliverables based on the company's goal
- Full raw footage library, yours to keep
- Dedicated 2 editors and senior videographer
- First deliverable within 24 hours
Any package can add creator talent. We book niche creators and presenters directly for show week, like automotive creators Caden Underwood, whose client reels have reached up to 4.9M views, and Angelica Gavia (@bk2.dory). They can walk your booth, demo your products, and appear on camera in your place if you or your team are not available or would rather stay off camera, and your products show up in their feeds while the show is still open.
Before you book.
When and where is JCK Las Vegas 2027?
June 4 to 7, 2027 at Venetian Expo. Confirm hours, badge types, and your booth assignment through the official JCK site.
How do you handle security around our inventory?
We follow your rules. Handling, who is present, where pieces move, and what can be filmed are agreed in writing before the shoot, and anything needing show or insurer approval is confirmed by your team rather than assumed by us.
How fast do we get content during the show?
Every package includes a first deliverable within 24 to 72 hours, so content posts while the show is still open. The full library follows after the show.
Who owns the finished files?
You do. Finished videos and edited photos are delivered to a Google Drive under your account with no watermarks. The Convention Takeover also includes the full raw footage library.
Send the collectionsand the handling rules.
With your booth location, the pieces that matter most, and your handling and security requirements, we come back with a detail coverage plan and the package that fits it.