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    NHS Concept to Commerce · Las Vegas

    National Hardware Showvideo productionin Las Vegas.

    Cross X Agency is a Las Vegas crew available for NHS Concept to Commerce 2027, the show formerly known as the National Hardware Show. Retail buyers and sourcing teams decide quickly. We film the product doing its job, the packaging that will sit on the shelf, and the founder or merchant who can pitch it in twenty seconds.

    Show dates
    March 9 to 10, 2027
    Formerly
    National Hardware Show
    City
    Las Vegas
    Delivery
    Google Drive you own
    Exhibitor booth product display photographed by Cross X Agency at the SEMA Show in Las Vegas

    Convention workalready on the floor.

    Prior Cross X Agency convention and event production in Las Vegas. We are a local crew available for this show and do not claim previous coverage of it.

    • Cross X Agency convention crew working a Las Vegas show floor
      Convention crew on the floor
    • Booth interview filmed by Cross X Agency at a trade show inside the Las Vegas Convention Center
      Booth interview, Las Vegas Convention Center
    • Trade show floor coverage filmed by Cross X Agency at the NACS Show in Las Vegas
      Floor coverage, NACS Show
    • Vertical reveal moment filmed by Cross X Agency at a Las Vegas event
      Reveal moment, Las Vegas event floor

    What to captureat this show.

    A retail buyer pictures the product on a shelf and in a customer's hand. The content shows both, fast.

    Product doing the job

    Tools cutting, fastening, and lifting, and home products in use, shot close enough to see the feature that makes it different.

    Packaging and shelf read

    Clean packaging shots and a shelf-distance view, useful for line reviews and retailer presentations.

    Twenty-second pitches

    Founders and merchants delivering a short pitch built for buyers who will watch it once.

    Private label and sourcing

    Manufacturing capability and sample walls filmed clearly for sourcing teams comparing suppliers.

    How the days run.

    Two exhibit days leave no room for a slow start. Everything is scheduled before doors open.

    Cross X Agency crew filming exhibitor coverage during a Las Vegas convention
    Cross X Agency crew filming exhibitor coverage in Las Vegas.

    Before

    Pick the hero products

    The products that matter most, demo steps, and pitch scripts are agreed in advance.

    On site

    Demos and pitches

    Product demos and pitches early each day, booth and buyer energy through peak hours.

    Delivery

    Files by SKU

    Organized cuts and photos sorted by product so sales can send them to a buyer by item.

    Three ways tocover the show.

    The same three packages we run at every Las Vegas show, quoted as one-time production with no travel line, because the crew is already here.

    The Reveal Kit

    Show-ready content built to last.

    • 7 SEO-optimized product videos
    • 20 edited photos 
    • 1 Show Recap Video
    • Captions and description outlined
    • First deliverable within 72 hours

    Influencer Kit

    One show, three months of influencer content.

    • Everything in The Reveal Kit
    • 40 short-form influencer-style videos
    • Build highlights, interviews, comparisons
    • Ready-made posting calendar
    • First deliverable within 48 hours

    The Convention Takeover

    Content domination, built to drive results.

    • Everything in the Influencer Kit
    • Increased video deliverables based on the company's goal
    • Full raw footage library, yours to keep
    • Dedicated 2 editors and senior videographer
    • First deliverable within 24 hours

    Any package can add creator talent. We book niche creators and presenters directly for show week, like automotive creator Caden Underwood, whose client reels have reached up to 4.9M views. They can walk your booth, demo your products, and appear on camera in your place if you or your team are not available or would rather stay off camera, and your products show up in their feeds while the show is still open.

    Before you book.

    When and where is NHS Concept to Commerce?

    The organizer has announced NHS Concept to Commerce 2027 for March 9 to 10, 2027 in Las Vegas. Confirm the venue, hall, and your booth assignment with show management.

    Have you covered NHS Concept to Commerce before?

    No. Cross X Agency is a Las Vegas production crew available for NHS Concept to Commerce, and we do not claim prior credentials or an organizer relationship there. The convention work on this page is our own coverage of other Las Vegas shows and events.

    Is this the same show as the National Hardware Show?

    Yes. The National Hardware Show evolved into NHS Concept to Commerce in 2026, with a sharper focus on connecting buying teams with new products, suppliers, and manufacturing partners.

    How fast do we get content during the show?

    Every package includes a first deliverable within 24 to 72 hours, so content posts while the show is still open. The full library follows after the show.

    Who owns the finished files?

    You do. Finished videos and edited photos are delivered to a Google Drive under your account with no watermarks. The Convention Takeover also includes the full raw footage library.

    Send the booth numberand the hero products.

    With your booth location and the products you want buyers to remember, we come back with a coverage plan and the package that fits it.