The creative earns attention. The store has to close it.
For DTC brands, the product page, offer, checkout, and retention system carry the sale after the ad. Cross X Agency connects product content, storefront conversion, search, and retention so each piece has a clear job.
Four parts, one path to purchase.
Product creative
Founder-led, creator-style, and product content shot on a planned production day, delivered in every ratio the media buyer needs.
Storefront and product pages
Product pages, bundles, and checkout flows built so the visitor an ad sends can decide and buy on a phone.
Search
Product and collection pages plus comparison content that reach shoppers before they see an ad.
Paid media and retention
Paid social and search read against real purchase tracking, then email and SMS flows that bring first buyers back.
Ecommerce builds, custom checkout, and advanced automation are scoped and quoted separately. You get the scope and price in writing before work starts.
Questions brands ask.
- What stage of brand does this work fit?
- It fits brands with repeatable demand, sufficient margin, and operational capacity for testing. Below that, we usually recommend focusing on offer and creative before scaling.
- Can you work with our media buyer?
- Yes. We can supply the creative and landing pages, or coordinate with the person already running paid media so each test has the right assets.
- Can you work inside our existing Shopify or Klaviyo?
- Yes. We audit what you have, fix what is broken, and only rebuild what is holding the system back.
- What does Cross X actually own on the DTC side?
- Production, storefront conversion, search, and retention. Each area has defined outputs and handoffs so the creative reaches a system that can carry it through to purchase and repeat.