DTC & Ecommerce
Digital Marketing for DTC Brands
The creative earns attention. The product page, offer, checkout, and retention system have to carry it the rest of the way.
Cross X connects product content, storefront conversion, search, and retention so each asset has a clear job.
- Discover
Local visibility and useful content
- Consider
Proof, pages, and a clear next step
- Respond
Lead capture and follow-up
- Measure
Attribution and the next priority
Built around how the customer decides.
The core system stays connected. The message, proof, handoffs, and follow-up change with the business model.
Wellness & Supplements
Clear product education and approval-ready creative developed around current channel requirements.
Beauty & Personal Care
Visual-first creative, UGC pipelines, and repeat-purchase flows that turn one-time buyers into regulars.
Health & Fitness Products
Founder-forward brand storytelling, video with real proof, and funnels built for people who think before they buy.
The work behind the customer journey.
Creative Production
Founder-led, UGC-style, and product content shot monthly. Ad-ready hooks in every ratio your media buyer needs.
- 30+ ad-ready cuts/month
- Founder & UGC-style content
- Product hero + lifestyle photo
- Every platform ratio delivered
Shopify Store Build
Shopify stores with product pages, bundles, and checkout flows that actually move product.
- Product page redesign & social proof
- Bundle & subscription buildout
- Checkout & upsell setup
- Page speed & Core Web Vitals
Email & SMS Retention
Klaviyo and Postscript flows that turn one-time buyers into repeat customers.
- Welcome, abandon & post-purchase flows
- Win-back & loyalty campaigns
- Segmentation & list health
- Weekly campaign calendar
SEO & Content
PDP and category SEO, plus content pages that pull in high-intent shoppers before they hit an ad.
- PDP + collection optimization
- Blog + comparison content
- Schema & technical SEO
- Backlink outreach
The accounts stay with you.
Core accounts and assets are created in, or transferred to, the client's ownership. Access, responsibilities, and the handoff are documented before launch.
Your access
You retain access to the accounts used for the work.
Clear handoff
Owners, approvals, and next actions are documented.
Portable system
The completed foundation can be handed back ready to run.
Common questions.
Start with the customer journey.
The Revenue Leak Score shows where attention, response, follow-up, or attribution is breaking first.
Areas we serve